ВАКАНСІЇ: Email marketing specialist
(вакансія від 20.02.2025)
Регіон: Дистанційно
Вид зайнятості: неповна зайнятість
Досвід роботи: від 1 року
Освіта: вища
ОПИС ВАКАНСІЇ

Modern Expo has been a top company in creating modern retail ecosystems for more than 20 years.
Modern Expo is 9 high-tech production units specializing in different types of equipment. Our manufacture is one of the most powerful in the world, we provide mass-replication in roll-outs and ensure meeting each of our products with European safety and quality standards (EN and FEM).
Today we have become a platform bringing together leading professionals into powerful teams of R&D, IT, retail design, engineering, etc., working in synergy to create the perfect retail of the future by Modern Expo.
We are looking for a part-time EMAIL MARKETING SPECIALIST to join our team and integrate email marketing as a strategic channel to increase customer and partner engagement.
What will you do?
- Launch an email platform from scratch, ensuring seamless integration with the existing CRM.
- Create and execute email marketing strategies focused on retention and advocacy, identifying opportunities to increase revenue, including upsell and cross-sell initiatives.
- Prepare and execute segmented email sequences in collaboration with copywriter and designer, ensuring tailored messaging for different audience segments.
- Continuously enhance email marketing effectiveness through A/B testing and thorough result analysis, driving higher open and conversion rates.
- Grow the subscriber base and manage lead segmentation.
- Oversee and enhance the NPS process through strategic email campaigns to gather and act on customer feedback.
- Activate and reactivate the user base through targeted email campaigns, ensuring ongoing engagement and retention.

What are we looking for?
- 1+ years of experience with email automation campaigns, including activation, retention, engagement, and loyalty.
- Proven track record in building successful email campaigns.
- Experience in launching email platforms from scratch.
- Knowledge of email marketing fundamentals: CAN-SPAM, GDPR requirements, segmentation, domain reputation, and key email metrics (OR, CTR, CTOR).
- Proficiency in A/B testing.
- Upper-intermediate level of English.
- Strong analytical skills, dedicated to continuously enhancing campaign effectiveness.

We offer:
- Office or remote work format available.
- Young and dynamic team.
- Modern office and uninterrupted workflow.
- Transparent career path.
- Bonuses and incentives for implemented ideas.
- Compensation for training.

Contact us: +380 95 295 57 29

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